Packaging

Explore 1029 award-winning designs tagged Packaging on DXGN.

Designer: Olha Takhtarova Project Type: Packaging Tag: Packaging

Italian Pasta Brand

Italian Pasta Brand is a packaging and visual identity design for a range of pasta products and sauces. A deep blue base color unites the whole range, while bright shades of orange, coral, purple, green and blue separate each pasta shape on the shelf. A gold Pantone accent and an engraved logo showing a chef refer to traditional pasta making methods. Cooking instructions and nutritional details are printed on every pack, and clear typography aids quick reading. Recyclable materials are used for the packaging.

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Designer: Wan Hu Project Type: Multi-Functional Logistics Box Tag: Packaging

meow

Meow is essentially a logistics box inspired by cats and houses. Through clever innovation in the die-cut structure and appearance, it not only serves the function of packaging and transporting goods but can also be easily folded into a functional and adorable cat house. This micro-innovative design ensures low-cost production and promotes the reuse of logistics boxes, demonstrating a pet-friendly and environmentally conscious attitude that aligns with the psychological needs of pet owners.

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Designer: HUBEI SHIHUA LIQUOR CO.,LTD Project Type: Chinese Baijiu Tag: Packaging

72°Xiangyu the Conqueror Liquor

72 Xiangyu The Conqueror Liquor is a bottle package created for a Chinese baijiu. The bottle is shaped like a tripod, a form that represents dignity and power in Chinese history and culture. The crown of the bottle is modeled on the ox head of Emperor Yan Shennong, a symbol of wisdom and courage. Black is the main color, with gold, bronze and red accents that create a visual contrast. The curved symbols related to the tripod are embossed. The colored areas have a glossy finish, while the black areas are matte. The package is intended for banquets and for gifting.

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Designer: Almond Branding Project Type: Packaging Design Tag: Packaging

Novus Organics ACV

Novus Organics Apple Cider Vinegar aimed to establish an unmatched quality standard in the Indian market, surpassing rivals in concentration and purity. This packaging design was created to complement its uniqueness, emphasizing simplicity and elegance. The clean, transparent label showcases the product's natural beauty. Using a minimalist line drawing style, the design captures the essence of handpicked, organic ingredients, aligning with a commitment to excellence and sustainability. The packaging is plastic-free and recyclable, highlighting environmental responsibility.

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Designer: Wen Liu Project Type: Beverage Tag: Packaging

Fanwu Xiangyin Tea

Fanwu Xiangyin Tea is a packaging design for Pu'er tea from Xishuangbanna in Yunnan, China. The illustration takes the shape of an elephant head and combines tea gardens, tea trees, tea pickers and animals of Yunnan. The outer box is made of a compressed wood material that is non-polluting, degradable and eco-friendly. The box is light and easy to carry. The tea is held in a metal jar with a handle, and the jar can be reused after the tea is finished. The design presents traditional tea culture in a contemporary form and supports environmental awareness.

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Designer: ShinyBay Design Project Type: Mint Package Tag: Packaging

Extra Melty Upgrade

The design team revolved around the idea of melting snow, symbolizing the product's stress relieving properties. It was requested to retain recognizable brand elements such as the extra logo and the swoosh, hence we visually evolved the swoosh into ski run to build the scene where the cartoon character can have fun in to echo the theme. It is noticeable that the fruit played more than a flavor hint, but a vivid snowboard, which completed the storytelling. It would imagine the moment of tasting the mints brings a skiing-like experience in the mouth as well as in consumers' mind.

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Designer: Giovanni Murgia Project Type: Wine Labels Tag: Packaging

Cala di Seta 932

The project aims to create an elegant, contemporary, and minimal design to convey the heritage of this winery, founded in 1932, in balance between the values of innovation with the importance of being rooted to the earth. This combination is conveyed through a highly engaging visual label design. The labels are made with paper such as Fasson Cotton by Avery Dennison and finishes such as gold foil and metallic pantones to create a project that could convey the prestige and winemaking tradition of this winery.

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Designer: hers design inc. / Saraya Co.,Ltd. Project Type: Stand For Kitchen Detargent Refill Pouch Tag: Packaging

Yashinomi Premium Power

Yashinomi Premium Power is a kitchen detergent package made of a replaceable refill pouch and a stand. The pouch is placed directly in the stand, so the liquid does not need to be poured into a bottle. Refilling is therefore quick and clean. Spilt liquid is avoided, and no bottle has to be washed and dried before refilling. All the liquid in the pouch is used, so residue is not wasted. The graphics are simple and quiet in tone, so the package suits kitchen interiors. The package measures 120 by 55 by 167 millimetres.

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Designer: Wang Bowei,Yu Jun,Wang Chaojun,He Zhuang Project Type: Packaging Tag: Packaging

Langpai Tequ T9

Langpai Tequ T9 is a bottle packaging design for a premium liquor. The semi-transparent sprayed glass bottle has eight facets and four cut surfaces, which enhance the sparkle of the liquor inside. The logo combines an emblem form with a five-grain pattern showing sorghum, wheat, rice, glutinous rice and corn. A seal is engraved on the back of the bottle to provide a firm grip. The T-shaped cap features a multi-faceted crown, relief work and lattice patterns. Holographic laser positioning paper adds color and improves protection against counterfeiting.

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Designer: PepsiCo Design and Innovation Project Type: Beverage Packaging Tag: Packaging

Pepsi x Spotify

Pepsi x Spotify is a limited edition beverage can design created for an Egyptian audience. The artwork combines the visual identities of Pepsi and Spotify in equal measure. Bold Pepsi blue is mixed with the bright green shared by Spotify and by the rap scene in Egypt. The background uses glitch patterns and layers of cut paper with handwritten song lyrics. A QR code printed on the can allows people to listen to a Pepsi song created for a cashback campaign. An influencer kit was produced alongside the can.

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Designer: Zhong Huang Project Type: Building Block Packaging Tag: Packaging

Shangfang Large Seal Script

Shangfang Large Seal Script is a gift box package designed for a building block toy. The form is inspired by the jade seal of ancient China, so the package is shaped as a square tray with a lid. The lid is made of acrylic with gold stamped letters, and the tray is made of red touch paper with an EVA lining and a velvet backing. Internal grids store each component separately, so a required piece can be found easily. A transparent inner box of frosted PVC allows the assembled work to be displayed, giving the package a second use.

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Designer: Beijing Jiaotong University Project Type: Package Design Tag: Packaging

Yihe Dim Sum

Yihe Dim Sum is a packaging design for a Beijing-style pastry brand sold at the Summer Palace. The outer box measures 230 by 230 by 60 millimeters and holds four smaller boxes of 110 by 110 by 45 millimeters. Four well-known sites of the Summer Palace are illustrated to represent the four pastry flavors. The illustrations combine traditional Chinese architecture with a pop art style and collage elements taken from traditional paintings. The box uses UV printing, a paper interlayer, bronzed side text and die-cut edges for durability.

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