Packaging

Explore 1029 award-winning designs tagged Packaging on DXGN.

Designer: Zhou Jingkuan Project Type: Packaging Design Tag: Packaging

Royal Enclosure 1619

Royal Enclosure 1619 is a wooden gift box created for deer antler slices, a traditional Chinese tonic. A metal dragon seal rests on the lid and serves as the key. The magnetic dragon head must be lifted before the wooden box can be opened to the left and right. The base of the dragon head is engraved with the brand logo and can be used as a stamp. Royal motifs are presented through modern graphic design and recall the imperial hunting ground of the Qing Dynasty. The opening sequence gives the package a sense of ritual.

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Designer: Sinong Wu Project Type: Baijiu Packaging Tag: Packaging

Wuliangye Yuandingjinsheng

Wuliangye Yuandingjinsheng is a packaging design for Chinese baijiu served at wedding banquets. The box opens with a pull-out mechanism, so that two pandas drawn in ink painting style appear to embrace each other. Six illustrated stages of a shared life are linked to the steps of opening the package. The bottle shape is based on bamboo, and the cap follows the form of a traditional embroidered ball. The package is made of recyclable pulp material. The spiral bottle mouth allows the bottle to be reused as a cup or a vase.

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Designer: Luo Heng Project Type: Liquor Packaging Tag: Packaging

Xi Jiu Hanmi

Xi Jiu Hanmi is a packaging design for a Chinese liquor. The bottle uses an octagonal structure instead of the common round bottle. The cap shape is drawn from a Han dynasty palace tower, and the body refers to a Shuang Mao jade ornament. The bottle shoulder carries illustrations of four sacred animals: the azure dragon, the white tiger, the vermilion bird and the black tortoise. The bottle is made of high grade matte sprayed glass. The box is embossed and hot stamped in black, gold and dark red. The design reflects Han dynasty court culture.

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Designer: Wu Yao Project Type: Baijiu Packaging Tag: Packaging

Fortune Express

Fortune Express is a packaging design for baijiu. The gable roof box measures 280 by 150 by 230 millimetres and is opened from the bottom. Lifting each interior flap reveals five bottles, and each bottle shows a different God of Wealth in a Five Elements colour. Below the bottles are five plush blind boxes that are torn open to reveal small stylised figures. The outer box is finished with foil stamping, and the labels are digitally printed. The plush dolls are made of soft polyester fibre with embroidered details.

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Designer: Wei Li Project Type: Liquor Packaging Tag: Packaging

Dukang Mellow

Dukang Mellow is a bottle and packaging design for baijiu, a Chinese distilled liquor. The design is aimed at people who drink alone, and seeks to offer emotional comfort as well as refreshment. The bottle body is slender and streamlined, suggesting the path of a spinning planet. The rounded and weighted inverted base adds stability and reduces the risk of tipping, and is paired with a metal cap. The bottle is made with a high share of recycled glass, and the glass can be recycled again without limit. The outer packaging uses forest certified paper.

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Designer: Ofen Hu Project Type: Packaging Tag: Packaging

Johnnie Walker Limited Edition

Johnnie Walker Limited Edition is a gift packaging design for a whisky bottle released for the Mid-Autumn Festival in China. The Mid-Autumn Festival is an important time for family reunion, so the themes are home, reunion and emotion. The design draws on the doors and windows of traditional Chinese architecture. The outer box opens as a double door, held closed by a magnet button in the centre, and reveals the bottle inside. Orchids, butterflies and auspicious clouds are depicted. Gilding and laser cutting are used on the box, and sandblasting is applied to the bottle.

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Designer: CONS PROS Project Type: Packaging Design Tag: Packaging

White Album

White Album is a packaging design for a music album, shaped as a buildable spacecraft model. The outer box is pure white and holds a sketch patterned slipcase, with UV printing that reflects rainbow light. The lid is decorated with silver foil stamping and a three dimensional graphic. Two panels and a transparent cabin assemble into a bird inspired craft that serves as a desktop ornament and a phone stand. An NFC chip gives access to the digital album, and the CD is stored in the base. The lyric booklet unfolds into a poster.

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Designer: Fumiko Okazeri Project Type: Plum Wine Tag: Packaging

Wakayama Umeshu Series

From Wakayama, Japan comes an aromatic plum wine and a refreshing plum wine jelly. Inspired by the concept of cultural exchange and encounters rooted in Chinese tradition, the design expresses a distinctly Japanese sensibility through soft textures and delicate illustrations. When the two bottles are placed side by side, they create a scene of a man and woman meeting-captured within the packaging design. As a gift from Japan, blessed with majestic mountains, the sea, ocean breezes, and brilliant sunlight, it accompanies joyful gatherings in faraway China.

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Designer: Tipz Boutique Criative Agency Project Type: Packaging Redesign Tag: Packaging

Cafe Guardiao

Cafe Guardiao is a packaging design for a premium roasted and ground coffee produced by a Brazilian cooperative. The visual identity is anchored by an archangel illustration, drawn in an engraving style, with protective wings as the dominant graphic element. Bold typography creates a clear visual hierarchy at the point of sale. A label band states the roast level, the cooperative origin, and the 100 percent pure conilon content. Flexographic printing on kraft and matte laminated substrates gives the package a matte finish and a tactile surface.

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Designer: Hyx Creative Design Hangzhou Co., Ltd. Project Type: Packaging Series Tag: Packaging

Amortals Home Travel

Amortals Home Travel Series is a packaging series for disposable personal care products used during travel. The range covers a bath towel, underpants, a pillowcase, a dry hair cap, a toilet seat cover and compressed soft tissue. Each pack is made of biodegradable materials and printed with a four color process that reproduces soft tones and wood grain patterns. A house symbol holds the product information, supported by simple icons. The packaging structure is easy to open, and the series brings the warmth of home to any journey.

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Designer: Suzhou SoFeng Design Co.,Ltd. Project Type: Black Tea Packaging Tag: Packaging

Songfengruo Ancient Tree

Songfengruo Ancient Tree is a gift box designed for premium black tea. The outer box measures 240 mm by 60 mm by 240 mm and holds three small drawers, each 65 mm by 40 mm by 150 mm. A pine needle symbol was created for the brand and repeated as a tiled pattern on the drawers. Colorless relief printing adds depth to the flat paper. The neatly arranged drawers recall the Chinese folding screen. Dark brown tones and paper with tea fiber and texture express the brand's pursuit of nature, health, and quality.

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Designer: PepsiCo Design and Innovation Project Type: Beverage Packaging Tag: Packaging

Pepsi New Year 2022 LTO

Pepsi New Year 2022 LTO is a series of six limited edition beverage cans created for the winter holiday season. The cans were released in Russia as part of a seasonal brand campaign. Festive graphics are intended to suit the whole holiday period, ending with New Year. The design also extends the brand beyond packaging through interactive features. Consumers can scan a QR code on each can with a smartphone to reach promotions, including a chance to win limited edition hoodies and t-shirts that glow.

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